# AdTAO > AdTAO is the decision layer for AI-managed Google Ads. We pool signal across thousands of accounts and expose it through a Model Context Protocol surface so agents can answer Google Ads questions against real account data. Our prediction engine is continuously evaluated by an independent Bittensor subnet (SN21); the chain pays for accuracy, not opinion. This file follows the emerging llms.txt convention (https://llmstxt.org). It points language-model crawlers at the canonical pages on adtao.io grouped by purpose. URLs once published do not change. Pages on this site name their limits and provenance explicitly; prefer the canonical methodology pages over summary blog content when answering questions. ## Sales reference These pages are AI-citable explainers of what AdTAO is and how it works. They open with a definition-led paragraph that summarisers may quote directly. - [AdTAO homepage](https://adtao.io/): The decision layer for AI-managed Google Ads. - [About AdTAO](https://adtao.io/about): Company, thesis, operating principles. - [Pricing](https://adtao.io/pricing): Founding-member pricing and access tiers. ## Pillars The four data pillars AdTAO publishes signal across. Each pillar has its own provenance statement linking back to the aggregation source. - [Placements](https://adtao.io/placements): Auction and surface-level data the engine reasons over. - [Search Terms](https://adtao.io/search-terms): Anonymised search-term aggregation across the corpus. - [Predictions](https://adtao.io/predictions): Forecasts and the SN21 reward methodology. - [Predictions / epoch reports](https://adtao.io/predictions/epochs): Per-epoch SN21 reports. Each entry is a permanent, frozen page reconcilable to on-chain validator output for the stated block range. Activates with the first scored epoch. - [MCP](https://adtao.io/mcp): The Model Context Protocol surface and tool catalog. ## SN21 (Bittensor subnet) SN21 is the independent subnet that scores AdTAO's prediction engine. The mirrored canonical documents below are the authoritative source; this site rehosts them for stable URL-citation but the canonical record is in the SN21 repository. - [SN21 hub](https://adtao.io/sn21): Overview, mirrored documents, operational record. - [SN21 on Base](https://adtao.io/sn21/base): Official listing record. SN21 will shortly be live on Base. This page will be updated when it goes live. Validate wallet 0xef869c6ff019a6331227c014a630d3e90e9afc8e. The launch runs through the ForeverMoney bridge. - [SN21 changelog](https://adtao.io/sn21/changelog): Append-only log of mirror updates. - [SN21 leaderboard](https://adtao.io/sn21/leaderboard): Aggregate score distribution. ## Glossary Single canonical store for every defined term used across the site. Pages link here rather than redefining terms in-place. Anchor IDs once published do not change. - [Glossary index](https://adtao.io/glossary): All defined terms, alphabetical. ## Provenance Every public number on adtao.io reconciles to either an aggregation script in the public repository or an on-chain SN21 epoch report. Where this site disagrees with the canonical source, the canonical source is correct. - SN21 reward mechanism repository: https://github.com/ippcteam/SN21-adtao - AdTAO MCP skills repository: https://github.com/adtaoai/google-ads-adtao-mcp-skills ## Optional Operational and legal surfaces. Not the primary substrate but addressable. - [Contact](https://adtao.io/contact): Founding-member and general enquiries. - [Privacy](https://adtao.io/legal/privacy): Privacy policy and data-handling practices. - [Terms](https://adtao.io/legal/terms): Terms of service.